U članku se metodologija postupanja suda u parnici zbog povrede žiga raščlanjuje na par koraka u kojima se odgovara na bazična pitanja o: funkcijama žigom zaštićene oznake, dopuštenosti referencijalnog korišćenja tuđe žigom zaštićene oznake, i apstraktnoj opasnosti od zabune potrošača. Ova metodologija se zasniva na uvidu u društveno-ekonomsku svrhu prava žiga, i omogućuje sudu da testira zakonitost svoje nameravane odluke u odnosu na njen krajnji efekat na tržištu.
In the article, the methodology of court proceedings in a trademark infringement lawsuit is broken down into a couple of steps in which it answers basic questions about: the functions of a trademark, the permissibility of referential use of other's trademark, and the abstract likelihood of consumer's confusion. This methodology is based on an insight into the socio-economic purpose of the trademark law, and allows the court to test the legality of its intended decision in relation to its ultimate effect on the market.
Кључне речи:
referencijalno korišćenje / poreklo proizvoda / opasnost od zabune / funkcije žiga / trade mark functions / referential use / origin of goods / likelihood of confusion
TY - JOUR
AU - Marković, Slobodan
PY - 2019
UR - https://ralf.ius.bg.ac.rs/handle/123456789/1130
AB - U članku se metodologija postupanja suda u parnici zbog povrede žiga raščlanjuje na par koraka u kojima se odgovara na bazična pitanja o: funkcijama žigom zaštićene oznake, dopuštenosti referencijalnog korišćenja tuđe žigom zaštićene oznake, i apstraktnoj opasnosti od zabune potrošača. Ova metodologija se zasniva na uvidu u društveno-ekonomsku svrhu prava žiga, i omogućuje sudu da testira zakonitost svoje nameravane odluke u odnosu na njen krajnji efekat na tržištu.
AB - In the article, the methodology of court proceedings in a trademark infringement lawsuit is broken down into a couple of steps in which it answers basic questions about: the functions of a trademark, the permissibility of referential use of other's trademark, and the abstract likelihood of consumer's confusion. This methodology is based on an insight into the socio-economic purpose of the trademark law, and allows the court to test the legality of its intended decision in relation to its ultimate effect on the market.
PB - Udruženje pravnika u privredi Srbije, Beograd
T2 - Pravo i privreda
T1 - Povreda žiga - vodič kroz lavirint ključnih instituta prava žiga
T1 - Trademark infringement: Guide through the labyrinth of the key law institutes of the trademark
EP - 30
IS - 7-9
SP - 11
VL - 57
UR - https://hdl.handle.net/21.15107/rcub_ralf_1130
UR - conv_2291
ER -
@article{
author = "Marković, Slobodan",
year = "2019",
abstract = "U članku se metodologija postupanja suda u parnici zbog povrede žiga raščlanjuje na par koraka u kojima se odgovara na bazična pitanja o: funkcijama žigom zaštićene oznake, dopuštenosti referencijalnog korišćenja tuđe žigom zaštićene oznake, i apstraktnoj opasnosti od zabune potrošača. Ova metodologija se zasniva na uvidu u društveno-ekonomsku svrhu prava žiga, i omogućuje sudu da testira zakonitost svoje nameravane odluke u odnosu na njen krajnji efekat na tržištu., In the article, the methodology of court proceedings in a trademark infringement lawsuit is broken down into a couple of steps in which it answers basic questions about: the functions of a trademark, the permissibility of referential use of other's trademark, and the abstract likelihood of consumer's confusion. This methodology is based on an insight into the socio-economic purpose of the trademark law, and allows the court to test the legality of its intended decision in relation to its ultimate effect on the market.",
publisher = "Udruženje pravnika u privredi Srbije, Beograd",
journal = "Pravo i privreda",
title = "Povreda žiga - vodič kroz lavirint ključnih instituta prava žiga, Trademark infringement: Guide through the labyrinth of the key law institutes of the trademark",
pages = "30-11",
number = "7-9",
volume = "57",
url = "https://hdl.handle.net/21.15107/rcub_ralf_1130, conv_2291"
}
Marković, S.. (2019). Povreda žiga - vodič kroz lavirint ključnih instituta prava žiga. in Pravo i privreda
Udruženje pravnika u privredi Srbije, Beograd., 57(7-9), 11-30.
https://hdl.handle.net/21.15107/rcub_ralf_1130
Marković S. Povreda žiga - vodič kroz lavirint ključnih instituta prava žiga. in Pravo i privreda. 2019;57(7-9):11-30.
https://hdl.handle.net/21.15107/rcub_ralf_1130 .
Marković, Slobodan, "Povreda žiga - vodič kroz lavirint ključnih instituta prava žiga" in Pravo i privreda, 57, no. 7-9 (2019):11-30,
https://hdl.handle.net/21.15107/rcub_ralf_1130 .
